Access to Decision-Makers
The Pavlovic Today reaches the people who sit closest to the decisions — inside government, finance, and the institutions that set the agenda for everyone else.
Want your brand in front of them?
We don’t do mass marketing. We do smart positioning, for serious players.
The Content Studio
Each year, we take on a limited number of branded content partnerships — by design, not scarcity marketing. Every feature runs through the same editorial bar as our news coverage most PR agencies can’t replicate.
That’s the product: journalism-grade storytelling, placed in front of an audience that acts on what it reads.
Partnership options:
- Branded features — campaigns from $25,000 — a fully reported features carrying the same editorial weight as our news content
- Sponsored content — a 750–1,000 word feature with a 7-day homepage placement and dedicated social push
- Sponsored email — direct placement to our core subscriber list
Who’s Reading
- Policymakers and diplomats — active in Washington, London, and beyond
- Finance and banking leaders — engaged with markets, regulation, and capital flow
- Technology executives — CEOs and founders tracking policy that touches their business
- Global affairs professionals — NGOs, think tanks, and international institutions
- Media and journalism peers — outlets and correspondents who read us to know what’s next
Where They Are
- United States — our largest readership, spanning policy, finance, and media
- United Kingdom — a strong, growing base
- Canada — a smaller but precise audience concentrated in politics and finance
- Europe & Australia — notable readership in Serbia, Germany, North Macedonia, France, the Netherlands, and Australia
Let’s Talk
A limited number of partnerships each year. Let’s find out if you’re one of them.
Get in touch
Ad Specs
| Ad Type | Dimensions | File/Creative Type | Device |
|---|---|---|---|
| Billboard | 970×250 | GIF/JPEG – 250KB | HTML 5 – 500KB | Desktop |
| Super Leaderboard | 970×90 | GIF/JPEG – 250KB | HTML 5 – 500KB | Desktop |
| Leaderboard | 728×90 | GIF/JPEG – 250KB | HTML 5 – 500KB | Desktop, Tablet |
| Medium Rectangle | 300×250 | GIF/JPEG – 250KB | HTML 5 – 500KB | Desktop, Tablet, Mobile |
| Half Page | 300×600 | GIF/JPEG – 250KB | HTML 5 – 500KB | Desktop |
| Small Mobile Banner | 320×50 | GIF/JPEG – 250KB | HTML 5 – 500KB | Mobile |
| Large Mobile Banner | 320×100 | GIF/JPEG – 250KB | HTML 5 – 500KB | Mobile |
| Type | Word Count | Placements | Accompanying Banner Sizes |
|---|---|---|---|
| Sponsored Content | 750 – 1000 | 7-day dedicated homepage slot, 3 social media posts | 970×250, 728×90, 300×250, 320×50 |
| Sponsored Email Blast | 250 – 500 | Sent to primary subscriber list of 10,000 | 300×250 |
Contact us today. We can help.
*All advertising is subject to The Pavlovic Today’s Policies and Terms of Agreement. The Pavlovic Today reserves the right to reject or cancel any advertisement for any reason and to regulate the typographical tone, design, and size of ads to comply with The Pavlovic Today’s format. We will refuse to publish advertisements that we judge to be potentially inflammatory, libelous, or offensive.
