Our readers are decision-makers—in business, media, and global affairs. They are intellectually curious, globally connected, and deeply engaged across high-impact sectors.

Our readers demonstrate strong interest in news and politics, as well as content related to entertainment, travel, banking and finance, technology, sports, and the broader media landscape.

In-market behavior shows active engagement with:

  • Financial service providers
  • Real estate and travel brands
  • Fashion, food and beverage, and lifestyle retailers
  • Apparel, accessories, and home decor
  • Holiday-themed and gift-oriented shopping segments

Our platform offers a wide international footprint, giving advertisers the ability to reach influential audiences across key global markets.

  • United States:
    Our largest audience segment spans multiple industries and interests, making it ideal for advertisers targeting the U.S. market at scale.
  • United Kingdom:
    A strong and growing UK readership offers access to a well-informed, globally engaged audience in business, policy, and culture.
  • Canada:
    A targeted Canadian user base with niche interests—particularly in politics, finance, and global affairs—offers value for advertisers seeking precision over volume.
  • Europe & Australia:
    Notable readership in Serbia, Germany, North Macedonia, France, the Netherlands, and Australia allows regional advertisers to connect with internationally minded audiences in local markets.

Ad Specs

Ad TypeDimensionsFile/Creative TypeDevice
Billboard970×250GIF/JPEG – 250KB | HTML 5 – 500KBDesktop
Super Leaderboard970×90GIF/JPEG – 250KB | HTML 5 – 500KBDesktop
Leaderboard728×90GIF/JPEG – 250KB | HTML 5 – 500KBDesktop, Tablet
Medium Rectangle300×250GIF/JPEG – 250KB | HTML 5 – 500KBDesktop, Tablet, Mobile
Half Page300×600GIF/JPEG – 250KB | HTML 5 – 500KBDesktop
Small Mobile Banner320×50GIF/JPEG – 250KB | HTML 5 – 500KBMobile
Large Mobile Banner320×100GIF/JPEG – 250KB | HTML 5 – 500KBMobile
TypeWord CountPlacementsAccompanying Banner Sizes
Sponsored Content750 – 10007-day dedicated homepage slot, 3 social media posts970×250, 728×90, 300×250, 320×50
Sponsored Email Blast250 – 500Sent to primary subscriber list of 10,000300×250

Contact us today. We can help.

*All advertising is subject to The Pavlovic Today’s Policies and Terms of Agreement. The Pavlovic Today reserves the right to reject or cancel any advertisement for any reason and to regulate the typographical tone, design, and size of ads to comply with The Pavlovic Today’s format. We will refuse to publish advertisements that we judge to be potentially inflammatory, libelous, or offensive.